Style Insight
The Saint Laurent Music Project

Friday, April 19, 2013

The Saint Laurent Music Project is here!

Do you believe in soulmates?
Even if you don't - in this case, there is no denying that music and fashion make a perfect couple. It's time to let music speak to us audibly and also, visually.

 After the jaw dropping news that Courtney Love, Kim Gordon, Ariel Pink (even Marilyn Manson!) signed up as the new Saint Laurent campaign faces, it is clear that Slimane is taking the label on a departure towards a more youthful, grunge-led aesthetic. Courtney Love even commented that Slimane was a "genius" for accurately depicting the way they dressed in their Nineties heyday. The new Saint Laurent devil-may-care attitude is not for the faint hearted: to shock, to revolt, and to seduce all in its signature understated glamour. That's what I've always secretly wanted to be - and maybe you, too, a rockstar.


The fact for having dressed the likes of David Bowie, Mick Jagger, and Jack White, it should be no surprise - most of all, not only a mere experiment, that Hedi Slimane would marry fashion and music into the Saint Laurent Music Project. After all, Pierre Berge has given his nod of approval to this young prodigy's work. The first single features the electronic DJ duo, Daft Punk in a groovy, bassline-heavy single, Get Lucky. Taking the label's ad campaigns literally like movie trailers; will those campaign faces star their own collaborative masterpieces in the near future? The sense of excitement, bewilderment, and awe are surrounding the fashion house in an absolute peak, and so we shall let time do its job.


Listen to the insanely catchy lovechild here; Daft Punk, together with Nile Rogers and Pharrell are decked in Mr Saint Laurent's iconic Le Smoking tuxedo suit (with a glitter strewn 2013 update, of course). Rest assured you'll be humming along to this tune after you hit the play button.

Enjoy and lastly, TGIF!



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It's All In The Details

From the likes of By Malene Birger, N21, and Philippe Audibert among others, LaPrendo presents a season of decadence. 

‘God is in the details’ shall be your mantra in accessorising, now let us inspire you to blaze your own signature style trail. From sparkling sequinned novelties, platinum studded arm candies, to laser-cut finishing touches, get ready to meet the new game-changers to last you not only for this Spring, but even more to come.




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Zoccai Spring/Summer 2013 Collection Showcase

Monday, April 1, 2013

Glamour mingled with creativity against a backdrop where Italian's Neoclassical era aesthetic and avant garde elements of metal, acrylic, and bare stones collide into a hyper modern angle. Zoccai's dazzling bijoux take centre stage with their annual presentation, featuring a premier Spring/Summer 2013 collection launch and handpicked masterpieces from Zoccai's prolific design archive.
Intense and opulent colours from naturally treated stones like ruby, sapphires, and diamonds meet a glorified pastel story with multicoloured quartz, and mother of pearl pieces; all set in luminous tones of 18karat gold. 2013 marks the sixth year of our successful collaboration with Zoccai, and there is no better way to celebrate it other than with a magnificent soiree.

Red ruby ring set in 18k white gold with grey diamonds.


You can never go wrong with monochromatic investment pieces. Laser cut white gold and mother of pearl will step up your sartorial statement this season, while white and black diamonds are the mandatory salt and pepper to instantly glam up any outfit, on any occassion.

 Trust Zoccai when it comes to power rings. Our guests got a first-hand look and feel on these exclusive pieces of yellow and brown sapphire on white and brown diamond encrusted setting; few of Zoccai's many titillating offerings meant for the prestigious Baselworld 2013 Watch and Jewellery fair in Switzerland this upcoming April/May.

 Showstealing cocktail pieces in cool toned Sodalite, London blue Topaz, and Lapis Lazuli are beautifully framed with grey diamonds; Zoccai's S/S 2013 signature look that is still ultimately and essentially breathes the Italian brand's air for understated luxury.



Thank you to those who came and enjoyed the reception with all of us. The LaPrendo team humbly appreciates the love and support from all our loyal customers, guests and friends, therefore we hope to see you at our next exciting event.



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